Branding that's built around who you are, not who you think you should be.

Rose & Shine Creative is a boutique branding and website studio based in Minneapolis, Minnesota, working with clients everywhere.

I work with passionate entrepreneurs who left the corporate world to create something of their own.

I bring a marketing and strategy background to every project, weaving in custom illustration and hand-drawn patterns to create a brand system that's completely and uniquely yours.

I'm Natalie, the designer behind Rose & Shine Creative. I get genuinely excited by the founders I work with and take the time to really understand your business before I design a single thing.

Once we get started, you can trust me to guide you through every step so you can stop thinking about your brand and get back to the work you actually love.

When I'm not designing you'll find me in the pottery studio, out on a hike, snowboarding, or on the water with my husband Tom and our yellow Lab Lottie.

Why Rose & Shine Creative

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Every brand includes hand-drawn elements built specifically for your business. No stock icons, no templates. Just custom illustration and patterns that make your brand impossible to copy.

Custom illustration and patterns

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I design brands that are warm, polished, and full of personality. The kind that makes your ideal client stop scrolling and makes you proud to send people to your website.

Professional without being boring

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You'll work directly with me from start to finish. I guide every step so you always know what's coming next and nothing falls through the cracks.

Personal attention from start to finish

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"Natalie was the best of the best! I am so thankful for Natalie and the way she was able to bring the entire vision of my branding together. I wanted something polished, professional, and still fun! And she was able to bring all of that perfectly together. She was so patient with my revision requests, thorough in her project management, and professional throughout the entire process. Pep + Prep wouldn't be here today without her!"

Katie Ramirez
Founder of Pep & Prep College Consulting

KIND WORDS

"I worked very closely with Natalie to brand my business, create my logo, and launch my website. She took the time to get to know me through our virtual meetings and email conversations and really understand what I wanted and what my vision was even when I could not articulate it. She was patient with me when I changed my mind (repeatedly!) Natalie's work is impeccable, her turnaround time is fast and she is a sweetheart to boot! I highly recommend her and her work at Rose & Shine Creative."

Leigh Hanna
Owner of Leigh Hanna Therapy

KIND WORDS

"Natalie was great to work with. Her process is incredibly thorough, she was a great communicator, helped us refine our brand from a rough vision to a full-fledged brand, and got us all the assets we needed for our web, social, and app."

Stef Caldwell
Founder of Archie

KIND WORDS

"Natalie has a very thorough and comprehensive approach to capturing the goal of the brand. She listens intently to understand the goal and mission of the company and works her magic with those goals in mind. With a unique approach of using mood boards, process of elimination, and feedback collection Natalie quickly made our idea a reality."

Joe McKowen
Founder of Alma Joe Candles 

KIND WORDS

"I have gotten so many compliments on the site and rebrand. I highly recommend Natalie if you are looking to change your current brand identity and website to something that is client friendly, easy to navigate and fun!"

Jen Kozuch
Owner and Founder of Bliss Babysitters and Bliss Kids Club

KIND WORDS

"Natalie is an exceptional graphic designer who brings both creativity and collaboration to every project. Having worked with her on multiple brand projects, I can attest to her reliability in delivering high-quality work and her genuine commitment to understanding each client’s vision."

Winston W. Scales
Founder & Creative Director of Winston Studio

KIND WORDS

"Natalie has been such a valuable design partner with her passion for beautiful, yet highly functional brands. Her ability to take an idea and flush it out with creative expertise, paired with strategic thinking is what keeps me coming back to her services. I’m always impressed by her work, from start to finish."


Jill Hammel
Creative Director of JillSock Creative

KIND WORDS