Tables & Tales is a modern brand identity and website experience created for a home goods shop specializing in reclaimed materials, vintage Scandinavian furniture, and story-rich objects.
The brand needed a warm, approachable identity that felt both elevated and rooted in craftsmanship. Inspired by earthy palettes, modern nostalgia, and the character of reclaimed materials, the visual direction blends geometric patterning, clean typography, and thoughtful details throughout the brand system.
From the website design to social graphics, packaging, and membership materials, the identity creates a cohesive experience centered around connection between makers, materials, and the people who bring these pieces into their homes. The geometric pattern and color palette also extend to a limited-edition membership beer can series that celebrates community and the joy of collecting meaningful goods.
Designed for customers who value sustainability, quality, and the stories behind the things they bring home, Tables & Tales feels curated, warm, and timeless. It is a brand built to grow with its community.